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Insights: original research on the business web

We measure things about the web that nobody else does — how many businesses have a website, how good those websites are, and how markets compare on identical instruments. Every study is openly documented, with its limitations published.
Published research
business web index · pakistan · 2026

The Pakistan Business Web Index 2026

The first nationwide measurement of how many Pakistani businesses have a website — and how good those websites are — benchmarked against India, the UK and the US.

24000Start B
51cities covered
4countries compared
Read the Index  →

More studies in preparation

Hosting Index — A measurement of hosting quality and uptime across Pakistani hosting providers.

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The Pakistan Business Web Index is published by Websouls Research, the research division of Websouls. The Index is based on a census-style measurement of businesses in 51 cities across Pakistan.

Questions, data requests or methodology enquiries: research@websouls.com

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